A Long and Successful History
Established in Sydney in 1986, ELB began as an importer and distributor of electronic whiteboards. ELB’s first customer was the world-famous Sydney Opera House.
By 1989, ELB had grown to three offices and had introduced the world's first color LCD projector to Australia.
In 1991, ELB became the first international distributor of the world’s first interactive whiteboard. This product soon became well known and broadly adopted in the education community.
As the business continued to grow, ELB established extensive warehousing facilities to support superior product lead times.
By 1996, ELB Sydney had moved into its current location in St. Leonards, NSW. This now serves as the company's Global Head Office.
Within the next two years, ELB had grown to seven offices across Australia and was a key distributor of a newer type of communication technology called video conferencing. Now very popular, video conferencing is an integral part of many customer solutions delivered today.
The late 1990’s proved to be an important time for ELB, as strategy shifted from being a product supplier to being an integration provider. Given advancements in technology and the desire to have integrated products rather than just standalone products, ELB made a fundamental shift and integrated solutions became our business.
By 2005, ELB had established offices in all Australian capital cities as well as several regional areas.
The late 2000’s brought significant growth and change. Key product and service line extensions, including the establishment of several new managed service offerings, further transformed the company into being an all-inclusive provider. The company also opened its first international office in Auckland, New Zealand.
By 2011, ELB had 13 offices across Australia and New Zealand. Around the same time, given the growth of technology in education, ELB Education was born. The resources, programs and services provided by this team continue to support countless education organizations in successfully adopting new technology.
2013 was a very exciting year for ELB. The first United States office was established in Pleasanton, CA. Located in close proximity to the global technology hub of Silicon Valley, the office now serves as a key conduit to the global head offices of many of our core suppliers.
A second US office, in Los Angeles, CA, was established in 2014. Shortly thereafter, ELB acquired Broadreach Services to augment our UC and managed services portfolio.
2016 has already proven to be a monumental year. In addition to establishing operations in Canada, ELB has announced seven new customer-focused business units.
Going forward, ELB will continue to look for opportunities to expand its footprint not only within North America, but globally as well.
It’s hard to believe that out of one product so many years ago, a global organization was born. Yet, there are a few things that have made this company great. Firstly, we have always been ahead of the curve; delivering cutting edge technologies and innovative solutions to our customers as early as possible. We take risks, and we have the vision and drive to turn those risks into success. Secondly, we are committed to going above and beyond to deliver an exceptional level of service to our clients. We make it a priority to truly understand our customers—their needs, their desires, their constraints, their challenges—and to offer effective, quality solutions that represent the best in long-term value.